Launch of 2024 Impact report

The Access to Inspiration podcast, a not-for-profit platform dedicated to uplifting and motivating listeners through compelling conversations is proud to announce the release of its 2024 Impact Report, highlighting the podcast’s achievements and measuring how it creates a social impact.

Photo of boy wearing headphones smiling and showing the Access to Inspiration podcast logo and impact report in bold font

The findings underscore the significance of the guest experience. Notably, over 40% of Access to Inspiration guests were first-time podcasters. Of these guests, 30% reported a shift in their perception of podcasting due to their participation in the show.

Notable key points are:

  • Guest Inspiration: 81% of guests felt inspired to participate in another podcast after their experience with Access to Inspiration​​.
  • Greater awareness about podcasting: Many guests reported a shift in their perception of podcasting, with 9% expressing a desire to become podcast hosts themselves​​.
  • Positive Feedback: Guests have praised the professional and empathetic approach of the hosts, highlighting how well-researched questions and organic conversations have made them feel valued and encouraged to share their stories.

Other key highlights from the report include:

  • Diverse Guest Representation: Guests represented 33 countries, maintaining a 50:50 gender split, and 40% of guests were first-time podcasters​​.
  • Significant Partnerships: The podcast partnered with the Royal Scottish Geographical Society to produce a series about climate solutions and had several episodes republished by BBC Radio​​.
  • Listener Engagement and Impact: Listeners reported being inspired to take bold steps in their careers and personal lives, reflecting the podcast’s mission to foster personal and professional growth​​.

Listener Eveline van den Heuvel commented “I see the impact report as vital for two reasons. One, it gives insight into the episodes and how the podcast is growing, but it also speaks to me of the reverence with which the founding team, Sue Stockdale and Clive Steeper, live according to their own values and hold themselves accountable. I find it inspiring and it motivates me to do the same – to be very discerning about why I am doing what I’m doing, what values underpin it, and how I can live according to those values”.

Looking ahead, the podcast intends to remain audio-only.  Host Sue Stockdale commented, “We believe that the guest experience can be diminished by distractions like video. Focusing on audio-only helps guests, particularly those new to podcasting, to be more relaxed and just focus on the conversation.”

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